Archive for the ‘Broadcast PR’ Category

Bulldog Rings the NASDAQ Opening Bell

Friday, June 25th, 2010

To Link to Post: http://bit.ly/aQf8Y6

Your humble vlogger was shocked to be included in the NASDAQ opening bell ringing ceremony do to the incredible skill of Fay Shapiro. Here’s a behind the scenes look. My prediction of economic catastrophe did not hold as NASDAQ was up for the day. This piece also demonstrates why you shouldn’t use a Flipvideo to record in a noisy place.



Todd Dezen- March of Dimes and D S Simon Productions Win Big Apple Award

Friday, May 28th, 2010

To link to post: http://bit.ly/aeoJab

Doug Simon, President and CEO of D S Simon Productions spoke to Todd Dezen, Associate Director, National Media Relations, March of Dimes about how winning the PRSA-NY Big Apple Award for Use of Broadcast, can serve as a platform to help March of Dimes combat premature births.


Some of Todd’s Vlog Views:
“We hope the recognition for this campaign will help to increase public awareness of the seriousness of premature birth”

To learn more visit:
www.marchofdimes.com/prematurity

Media Links:
Cleveland Plain Dealer
Health Day
WebMD
iVillage
YourUpdate.com

Jason Sadler – What has wearing a t-shirt done for you?

Tuesday, May 18th, 2010

To link to post: http://bit.ly/cjqPFM

Douglas Simon, president and CEO of D S Simon Productions spoke with Jason Sadler from IWearYourShirt.com about online video and the significance it has on the new ways companies and organizations are promoting their products and services. Jason Sadler will be wearing the D S SIMON Productions T-Shirt on May 19th. Don’t forget to follow us on the website, facebook or twitter. Please email shirt@dssimon.com for more info.


Some of Jason’s VlogViews:
“Every day I get paid to wear a t-shirt.”

“It’s content creation, that’s what you’re getting and that’s what you’re paying for. You can have an agency create your youtube video for you. But I’ve got an audience of almost 22,000 people on twitter that watch these things [videos], almost 5,000 friends on facebook, about 6,000 unique views to iwearyourshirt.com a day.”

“It’s all these different audiences plus the live video we are about to hit 1 million online total views on the show so everyday there are lots of eyeballs and the reach has grown so significantly since I started with 200 friends on facebook.”

Some of Doug’s VlogViews:
“We create content and distribute it to media primarily through video production, Satellite Media Tours, Radio Media Tours, and Internet Media Tours.”

“Everyone and every organization is getting into the content creation business, it used to be that there was a narrow channel of news media that controlled the outflow, now, organizations that are smarter create the content themselves and then using social media to distribute it out and make it available to those who want to opt in.”

Links:
www.iwearyourshirt.com
@iwearyourshirt
@yourfriendevan
shirt@dssimon.com
www.dssimon.com

Donna Imperato, CEO of Cohn & Wolfe

Thursday, December 3rd, 2009

Recorded at the PR News PR People Awards, Donna Imparato, CEO of Cohn & Wolfe discusses what it takes to grow an agency in 2010.

Some of Donna’s VlogViews:
“I’ve taken more risks this year than fewer. It’s because when I’m in a challenging situation. I get invigorated.”

“Digital does lead now on some of the major wins we have had as a company.”
Donna Imperato, Cohn & Wolfe, PR News PR People Awards, Public Relations