VlogViews

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Pam Becker from General Mills discusses the strategy for promoting the company’s Gluten Free products. Recorded at Editor Showcase: Health & Nutrition.

Some of Pam’s VlogViews:

“(Meeting with media) is much harder than it used to. Staffs are being cut and they have more work on their plate then they used to.”

“We are doing more and more video not so much for broadcast but to embed in websites and in messages that we are sending out.”

*Disclosure: D S Simon will be presenting on March 9, 2010 as part of the Editor Showcase: Modern Moms and can offer a 10% discount to clients that want to participate. Go to www.editorshowcase.com for more information and mention D S Simon for the discount.

Editor Showcase: Health and Nutrition Series

Pam Becker

Jacqui Stafford

Erin Henry

Lindsey Benjamin

Jennifer Eastman

Rachelle Deal & Jessica Matthews

Michelle Metter

To Link To Post: http://bit.ly/aIdKgY

Jacqui Stafford from Shape Magazine shares with us what editors are looking for in news stories that come in from pitches from PR people at the Editor Showcase: Health & Nutrition.

Some of Jacqui’s VlogViews:

“We’re all about value about finding news that we haven’t had before about ways we can improve our lives about how we can make everything in life better, easier and simpler.”

“For the Today Show, when I do style, fashion, trend lifestyle pieces it’s very important for me to find new, new, new. We are looking for compelling stories that the viewer wants to relate to.”

*Discloser: D S Simon will be presenting on March 9, 2010 as part of the Editor Showcase: Modern Moms and can offer a 10% discount to clients that want to participate. Go to www.editorshowcase.com for more information for more information and mention D S Simon for the discount.

Editor Showcase: Health and Nutrition Series

Pam Becker

Jacqui Stafford

Erin Henry

Lindsey Benjamin

Jennifer Eastman

Rachelle Deal & Jessica Matthews

Michelle Metter