Launch of a new website covering healthcare. Ed Silverman is a former print reporter at the Newark Star-Ledger who now covers health news for Pharmalot.com. Recorded at the exl Pharma PR & Communications Summit
Some of Ed’s Vlog Views
“Going from a print newspaper to on the Web I live and breath the work 24 hours a day.”
“Instead of having the luxury of following two or three things a week now I follow twice that amount everyday!”
“I don’t want to steer anything to the point where it appears artificial to the audience I am seeking.”



