WHAT HAPPENS WHEN A PR FIRM TREATS ITSELF AS A CLIENT? LESSONS LEARNED FROM PEPPERCOMM’S REBRANDING EFFORTS

To Link To Post: http://www.vlogviews.com/jackiekolek/

Mike Bako, Marketing Manager of D S Simon Productions, visits the offices of Peppercomm to speak with Jackie Kolek about the firms recent rebranding efforts.



 

Jackie Kolek’s  VlogViews:

It’s one letter that indicates an entire change in the way our business has evolved. The extra “M” stands for marketing and communications.”

“Over the last several years Peppercomm has added several new services including full creative services, a strategic licensing division and fully integrated digital and social media capabilities.

Adding the extra “M” indicates where the agency has evolved to and where it is going.”

“Adding one additional letter was a small change with big significance.”
Find more on Peppercomm: @peppercomm

Mike Bako on Twitter:  @mikebako

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