VlogViews

Ken continues on the changing PR landscape and the qualities that have allowed his company to thrive in that environment.

Some of Ken’s VlogViews:

“Tell the truth. And I think that’s where we are going here. I think ‘less is more’ is back. People need to be simple, they need to be direct; and I think if they do that…they ultimately regain the trust of the public.”

“We are very much in the B to B [Business to Business] space and historically our B to B clients have shied away from online…Forrester research shows that about 25% of B to B companies are now doing it. We’re beginning to see an evolutionary movement here.”

“Public relations is a very labor intensive business. You are always going back to the drawing board.”

“A chairman of a Fortune 500 company…used to call me everyday and say, ‘what did you do for me today?’ And that phrase lives in my mind and I try to preach that here.”

Makovsky and Co.
Check out Ken’s Blog My Three Cents

Search Terms: Public Relations, spin, financial crisis, Ken Makovsky, Makovsky and Co, My Three Cents, Blogs