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Financial Crisis PR Project Insurance allows organizations to market their products and services in 2009 while protecting their budgets even if the economic downturn continues to worsen.  

“Marketers need to be more aggressive to avoid a major sales drop during the current economic turmoil,” said Douglas Simon, President & CEO of D S Simon Productions. “This insurance lets you plan marketing initiatives with the security of knowing that if the economic crisis widens, you can cancel the initiative without paying for it.” 

Here’s how it works: clients pay a small insurance premium on top of the price for their Satellite Media Tour, corporate video, Internet Media Tour or other D S Simon service. On the project’s start date, the three-month low for the Dow Industrial Index is recorded. If at any point during the project the Dow falls 1,500 points below this recorded low, clients have the option to cancel their project, paying only the premium. 

“We expect this service to help marketers as they look for new ways to protect their budgets and engage consumers,” said Simon. 

For more information on D S Simon Productions’ Financial Crisis Insurance or if you’d like to see our press release, please contact Doug Simon at dougs@dssimon.com.