Posts Tagged ‘Bulldog’

Jim Sinkinson, Bulldog Reporter

Friday, May 22nd, 2009

Jim Sinkinson, Founder and CEO of Infocom Group and Publisher of Bulldog Reporter, talks about the need for public relations to be disruptive. Recorded at the Bulldog Media Relations summit.

Some of Jim’s VlogViews:

“My mother always told me to stop disrupting things…I’ve realized over time that disruption can be a good thing and some things deserve to be disrupted and when you disrupt things, good things come of it…We’ve seen it with computers, email, and the internet.”

“PR people are in a position to take these technologies and become disruptive…They’re taking control of social media…however, they are not at the end…PR needs to take control of that whole picture, not just the, “oh, I know how to twitter, but I know how to measure the results of twitter as well.”

Bulldog Media Relations Summit Series:

Dan Rather

Dan Rather

Dan Abrams

Dan Abrams

Rachel Sklar

Rachel Sklar

Katie Paine

Katie Paine

Katie Paine, KD Paine and Partners

Friday, May 22nd, 2009

Katie Paine, CEO of KD Paine & Partners, discusses the value of web placements, the reporting of web data, and the importance of driving traffic to a unique URL. Recorded at the Bulldog Media Relations summit.

Some of Katie’s VlogViews:

“You go to the four biggest reporters of web data and you’re going to get four completely different answers…You sit there and say, ‘pick one and be consistent’ and I think what happens is people are picking the ones that makes them look best.”

“[Web reporting] is really all this crazy technology driven stuff that really is just approximating where the number of people who might possibly be watching whatever it is that you’re doing, so that the actual real numbers of people you’re making a difference to is very suspect.”

“There is nothing more important than driving traffic to a unique URL. You have to have a unique URL if you’re going to measure anything because if not you really don’t know where things are coming from.”

Can News Still Tell Truth to Power with Dan Rather

Monday, May 18th, 2009

Dan Rather, Managing Editor and Anchor of Dan Rather Reports on HD Net Original Programming, discusses the dangers of the corporatization of news and the media’s culpability for 9/11. Recorded at the Bulldog Media Relations Summit.

Some of Dan’s VlogViews:

“The politicalization and trivialization of news, which is apart from the corporatization of news, had led to a summer, the summer of 2001, just before 9/11, of a kind of go along to get along attitude. The public is more interested in some sensational murder case or the latest celebrity scandal…If the press, myself included, had been doing its job, what the government knew, what the government had been telling our military people, would have raised people’s awareness…It’s a point to ponder when you think about what has happened to the news.”

“I want to make it clear that I’m not anti business. I have worked all my life in for profit news, but [corporatization of news] is a serious problem, partly because it has become a far too cozy relationship between powerful media interests, these big conglomerates and big government…And this does affect the way news is covered and the news people read, hear and see…And you say ‘why should I care about it?’ It does exert a great deal of control over the news you get.”

“If you can’t get [HD Net's Dan Rather Reports] on your cable system, go to satellite!”

Bulldog Media Relations Summit Series:

Dan Rather

Dan Rather

Jim Sinkinson

Jim Sinkinson

Dan Abrams

Dan Abrams

Rachel Sklar

Rachel Sklar

Katie Paine

Katie Paine

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