Posts Tagged ‘Communications’

Jason Sadler – What has wearing a t-shirt done for you?

Tuesday, May 18th, 2010

To link to post: http://bit.ly/cjqPFM

Douglas Simon, president and CEO of D S Simon Productions spoke with Jason Sadler from IWearYourShirt.com about online video and the significance it has on the new ways companies and organizations are promoting their products and services. Jason Sadler will be wearing the D S SIMON Productions T-Shirt on May 19th. Don’t forget to follow us on the website, facebook or twitter. Please email shirt@dssimon.com for more info.


Some of Jason’s VlogViews:
“Every day I get paid to wear a t-shirt.”

“It’s content creation, that’s what you’re getting and that’s what you’re paying for. You can have an agency create your youtube video for you. But I’ve got an audience of almost 22,000 people on twitter that watch these things [videos], almost 5,000 friends on facebook, about 6,000 unique views to iwearyourshirt.com a day.”

“It’s all these different audiences plus the live video we are about to hit 1 million online total views on the show so everyday there are lots of eyeballs and the reach has grown so significantly since I started with 200 friends on facebook.”

Some of Doug’s VlogViews:
“We create content and distribute it to media primarily through video production, Satellite Media Tours, Radio Media Tours, and Internet Media Tours.”

“Everyone and every organization is getting into the content creation business, it used to be that there was a narrow channel of news media that controlled the outflow, now, organizations that are smarter create the content themselves and then using social media to distribute it out and make it available to those who want to opt in.”

Links:
www.iwearyourshirt.com
@iwearyourshirt
@yourfriendevan
shirt@dssimon.com
www.dssimon.com

Paul Gillin – Closing the Trust Gap After the Media Collapse

Tuesday, May 4th, 2010

To link to post: http://bit.ly/9xYdpB

Douglas Simon, President & CEO of D S Simon Productions spoke with Paul Gillin, author of The New Influencers, about the media collapse, closing the trust gap and whether a Starbucks employee should advise someone to buy Dunkin Donuts. This interview took place at the April PRSA Boston meeting, Social Media: Now Ready for Prime Time.


Some of Paul’s VlogViews:
“The collapse of media is going to create chaos in the areas of trust because we won’t have those trusted institutions.”

“Businesses have the ability to fill that gap by creating custom content tint their areas of expertise.”

“One of the problems is, we don’t deputize our employees to give the best advice we deputize them to sell our products. We are learning that trust is about giving the best advice.”

Links:
http://www.twitter.com/pgillin
http://www.gillin.com/

Larry Weber – The 2nd Inning of the Social Media Revolution

Tuesday, May 4th, 2010

To link to post: http://bit.ly/dAKPhJ

Douglas Simon, President & CEO of D S Simon Productions spoke with the very tall Larry Weber, Author of Sticks and Stones, Chairman of W2, Racepoint Group and founder of Weber Shandwick about what’s holding us back in social media. This interview took place at the April PRSA Boston meeting, Social Media: Now Ready for Prime Time.



Some of Larry’s VlogViews:
“Social Media is going to have more societal impact on the globe than television has by 2015.”

“The definition of marketing is the influence of opinion through content; so hire some of those 50,000 journalists for your company.”

Links:
http://www.twitter.com/thelarryweber
http://racepointgroup.com

David Puner – The Man behind the Dunkin Dave

Tuesday, May 4th, 2010

To link to post: http://bit.ly/agfwCZ

Douglas Simon, President & CEO of D S Simon Productions spoke with David Puner, Inovation Director, Havas Digital and the former “Dunkin Dave” in charge of social media for Dunkin Donuts about life on the front lines of the Social Media Revolution. This interview took place at the April PRSA Boston meeting, Social Media: Now Ready for Prime Time.

Some of Dave’s VlogViews:
“A company needs to be aware of their identity because social media really is an extension of that identity.”

“You are able to build that growth with your followers and get those marketing messages in there once you have developed this engagement with them.”

Links:
http://www.twitter.com/dpuner

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