Posts Tagged ‘Communications’

David Puner – The Man behind the Dunkin Dave

Tuesday, May 4th, 2010

To link to post: http://bit.ly/agfwCZ

Douglas Simon, President & CEO of D S Simon Productions spoke with David Puner, Inovation Director, Havas Digital and the former “Dunkin Dave” in charge of social media for Dunkin Donuts about life on the front lines of the Social Media Revolution. This interview took place at the April PRSA Boston meeting, Social Media: Now Ready for Prime Time.

Some of Dave’s VlogViews:
“A company needs to be aware of their identity because social media really is an extension of that identity.”

“You are able to build that growth with your followers and get those marketing messages in there once you have developed this engagement with them.”

Links:
http://www.twitter.com/dpuner

Tom Rozycki, CJP Communications

Wednesday, October 21st, 2009

To link to post: http://bit.ly/3fViz5

Tom Rozycki, SVP at CJP Communications, explains why pirates seizing hostages adds new meaning to Crisis Communications.

“We represented a company that had a vessel hijacked in the Gulf of Aden, and our responsibilities were to deal with all external constituencies including the families, the governments, the media, and the seafarers union that represented the men that were on the vessel.”

Has the New York Times Become The Daily Show and Obama’s Communication Woes

Wednesday, August 12th, 2009

To link to post: http://bit.ly/4g8nq

The unintended irony on The NY Times front page as they quote a demonstrator without fact checking the accuracy of his “You are trampling the constitution” claim. Ironically, the article next to it was about government officials trampling on the constitution.

Also, Obama’s communications mistake on Healthcare: Re-fighting the battle of ’94, a common mistake that, for example, derailed the Mets season.

Julie Zawisza, FDA

Wednesday, July 29th, 2009

To link to post: http://bit.ly/VEU0B

Julie Zawisza, Director of Communications for the FDA’s center for Drug Evaluation and Research, discusses the FDA’s communications enhancement, reputation management and transparency.

Some of Julie’s VlogViews:

“What the agency does well is generate information. If nothing else, we’re a scientific agency that generates scientific data. It’s not hard to put that information out. What is more difficult and challenging is to provide context and meaning to it.”

The FDA’s Guide for Presenting Risk Information in Prescription Drug and Medical Device Promotion

The ExL Pharma Communications Conference Series:

Julie Zawisza, FDA

Julie Zawisza, FDA

Sally Susman, Pfizer

Sally Susman, Pfizer

John Bell, Ogilvy

John Bell, Ogilvy

Eric Obenzinger, Google

Eric Obenzinger, Google