Talks about his role assisting the International Olympic Committee (IOC) with their sponsorship efforts
The $3 Billion man (in sports marketing deals), Rob Prazmark, Founder & CEO, 21 Sports Marketing talks about the Obama’s and Chicago’s Olympics bid; the Olympics marketplace and how sponsors can get the most from the Olympics partnership. Olympics. Recorded at Marketing the Olympics: Vancouver 2010 and Beyond event at The Samsung Experience.
Some of Rob’s VlogViews:
On the Obama’s and Chicago’s Olympics Bid:
“I think it was a great idea for [The Obama’s] to be there. It was a no win situation for them.”
On The Next Olympic TV Rights Bidding War:
“I think it’s going to be a fist fight. I think it will be fun to watch.”
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