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Using Video to Help the PR Community Adapt to Changing Times
This is the video blog of Douglas Simon, President & CEO of D S Simon Productions Inc.
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Mon, 22 Aug 2011 00:00:00 EST
D S Simon Creates Luxury Manifesto Video Series for Waldorf AstoriaTue, 16 Aug 2011 00:00:00 EST
Michael Farr Named SVP & Managing Director of Content at D S Simon Productions
The Future of Broadcast PR
To link to post: http://bit.ly/aLHhI
Broadcast PR needs to get beyond the hyper-competition and start communicating about the value we provide.
See the full article on Bulldog Reporter’s website here.
The acquisition of MediaLink for $1.4 million followed by the Chapter 7 filing by On the Scene Productions could lead many to mistakenly conclude that broadcast PR is in trouble.
Satellite Media Tours, Internet Media Tours and new web based services, including tools to help organize, store, share and control online video are providing more value than ever. The future of PR is “PRketing” and broadcast plays a vital role in developing a successful strategy.
Tags: Broadcast PR, medialink, on the scene productions, PR, Public Relations
Posted in Broadcast PR, Doug's Commentaries, Government & Politics, Journalism / Media Industry, PR Tips and Tools, Social Media | No Comments »