Posts Tagged ‘Online Video’

Larry Weber – The 2nd Inning of the Social Media Revolution

Tuesday, May 4th, 2010

To link to post: http://bit.ly/dAKPhJ

Douglas Simon, President & CEO of D S Simon Productions spoke with the very tall Larry Weber, Author of Sticks and Stones, Chairman of W2, Racepoint Group and founder of Weber Shandwick about what’s holding us back in social media. This interview took place at the April PRSA Boston meeting, Social Media: Now Ready for Prime Time.



Some of Larry’s VlogViews:
“Social Media is going to have more societal impact on the globe than television has by 2015.”

“The definition of marketing is the influence of opinion through content; so hire some of those 50,000 journalists for your company.”

Links:
http://www.twitter.com/thelarryweber
http://racepointgroup.com

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Posted in CEO Interviews, PR Tips and Tools, Social Media | No Comments »

David Puner – The Man behind the Dunkin Dave

Tuesday, May 4th, 2010

To link to post: http://bit.ly/agfwCZ

Douglas Simon, President & CEO of D S Simon Productions spoke with David Puner, Inovation Director, Havas Digital and the former “Dunkin Dave” in charge of social media for Dunkin Donuts about life on the front lines of the Social Media Revolution. This interview took place at the April PRSA Boston meeting, Social Media: Now Ready for Prime Time.

Some of Dave’s VlogViews:
“A company needs to be aware of their identity because social media really is an extension of that identity.”

“You are able to build that growth with your followers and get those marketing messages in there once you have developed this engagement with them.”

Links:
http://www.twitter.com/dpuner

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Posted in Journalism / Media Industry, PR Tips and Tools, Social Media | No Comments »

Dr. Peter Salgo: Feeling sick? See Your PR Person

Monday, April 19th, 2010

To Link To Post: http://bit.ly/9MaGOd

Douglas Simon CEO & President of D S Simon Productions spoke with Dr. Peter Salgo, Host of the PBS Show, Second Opinion at the PRSA Health Academy Conference about the future of healthcare and move toward wellness after healthcare reform.



Some of Dr. Slago’s VlogViews:

Doug’s question: You’ve said PR people might actually be more important to the future of health in this country than Doctors?

Dr. Salgo’s response: “In a very real sense, I believe that. Doctor’s if they are treating disease will treat the failures of the health system of the future. The healthcare system of the future will be there to promote, wellness and doctor’s will be there as a backstop.”

“I don’t think globally to the nation, it (healthcare reform) is going to make health care cheaper. It may even make it more expensive as people live longer but it’s going to make people better. It’s going to make them healthier.”

PRSA Health Academy Conference Series:

Dr. Peter Salgo

Dr. Peter Salgo

Leigh Fazzina

Leigh Fazzina

Linda Donlin & Warren Harmon

Linda Donlin & Warren Harmon

Ellen Beth Levitt

Ellen Beth Levitt

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Posted in Healthcare, Online Video, Politics, PR Tips and Tools | No Comments »

Social Media in a Changing Environment

Monday, April 19th, 2010

To Link To Post: http://bit.ly/ahzVcX

Douglas Simon, President & CEO of D S Simon Productions vlogs with Leigh Fazzina Communications Consultant of Fazzina & Co. Communications Consulting at the PRSA Health Academy Conference in Chicago.


Some of Leigh’s VlogViews:

“I don’t want to see people slapping up Face Book pages and slapping up Twitter pages, I want to see a plan, I want to see a communications audit done and I want to see a social media plan put in place and I want to see this married with the traditional public relations plan.”

“This is the first time in 500 years where communication has changed from a one way push communication to a two way engagement and multiple engagements.”

PRSA Health Academy Conference Series:

Dr. Peter Salgo

Dr. Peter Salgo

Leigh Fazzina

Leigh Fazzina

Linda Donlin & Warren Harmon

Linda Donlin & Warren Harmon

Ellen Beth Levitt

Ellen Beth Levitt

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Posted in Healthcare, Online Video, PR Tips and Tools | No Comments »

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