The Future of Broadcast PR

To link to post: http://bit.ly/aLHhI

Broadcast PR needs to get beyond the hyper-competition and start communicating about the value we provide.

See the full article on Bulldog Reporter’s website here.

The acquisition of MediaLink for $1.4 million followed by the Chapter 7 filing by On the Scene Productions could lead many to mistakenly conclude that broadcast PR is in trouble.

Satellite Media Tours, Internet Media Tours and new web based services, including tools to help organize, store, share and control online video are providing more value than ever.

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