Tomika DePriest, Executive Director Office of Communications Spelman College

Communicating Bad News. Recorded at the PR News PR People Awards, Tomika discusses difficult challenges.

Some of Tomika’s VlogViews:

“Transparency was the key starting point.”

“Sharing the fact that we were up against difficult challenges and the glass was half full… actually helped us to garner some significant donations.”

This entry was posted on Thursday, December 3rd, 2009 at and is filed under Broadcast PR, Journalism / Media Industry, PR Tips and Tools. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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